You'd better do...

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You'd better do...

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You'd better do what you feel good about doing. If we [try] to figure out what it is the audience wants and then try to deliver it to them, we're lost souls on the ghost ship forever.

Source: On job of CBS president Howard Stringer, quoted by Peter J Boyer CBS News in Search of Itself, in NY Times, 28 Dec 86
-- Dan Rather, (Oct 31 1931-____), US news anchorman; He has been the anchor for The CBS Evening News since 1981; co-editor of Sixty Minutes and host of 48 hours.

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