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FRANK's Components of Creativity
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The final key to the way I promote is bravado. I play to people's fantasies. People may not always think big themselves, but they can still get very excited by those who do. That's why a little hyperbole never hurts.
Source: Trump: The Art of the Deal, ch. 2 (1987; written with Tony Schwartz).-- Donald Trump, (Jun 14 1946-____), US businessman; He is one of Manhattan's most grandiose builders and billionaires.
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