Leo Burnett: Make it simple....

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Leo Burnett: Make it simple....

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Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.

Source: In The Ultimate Success Quotations Library, 1997.
-- Leo Burnett, (Oct 21 1891-1971), US advertising executive; He founded Leo Burnett, Co. which is the world's fifth largest advertising agency, 1935-71.

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